Cobra strikes a cutting edge

Cobra strikes a cutting edge

The launch of the largest single range of domestic lawnmowers and powered garden equipment, under a new brand, has been announced by a UK company.

They have all been designed to meet British lawn and garden conditions and are deliberately priced to provide an economic but hard working solution for UK gardeners and will be available for the 2014 season.

Henton & Chattell is introducing 17 new petrol, electric and hand-push mowers plus a full range of other powered garden equipment under the Cobra brand.  They will be available from the company’s 1500+ network of dealers in spring.

To meet the unique lawn condition of the UK, the lawnmowers feature uniquely flexible height-of-cut adjustment with larger than usual collection system.  Garden cultivators have powerful engines to cope with the wide range of soil conditions found in Britain and all are backed by a no-quibble two-year guarantee.

“UK gardeners now face a bewildering choice of products from a huge number of different manufacturers.   Our plan is to make selection simple and easy by offering everything the gardener needs under just one brand – Cobra,” says Henton & Chattell chief executive, Peter Chaloner.

“This is a tough, hard working brand that embodies the very latest technology in engines and manufacturing.  By creating the one Cobra brand, gardeners will quickly become familiar with a name they can trust for dependability and quality.  Our dealers have a full support package of spares and are already up to speed on servicing.”

Later in 2014 a new range of Cobra ride-on lawnmowers will be launched along with other new powered garden machinery products.

To support the launch of the new Cobra range, Henton & Chattell have launched a brand new website featuring product information, a blog and a media centre amongst other facilities. 



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